The e-commerce is now a routine practice, but communicating while selling is something different. This is because a good corporate image can quickly be questioned by the purchaser if the purchase path is mixed up, redundant or incomplete. It is essential to have a solid understanding of the product and the customer's purchasing path, as well as clear images of the product - including accurate and comprehensive information - in order to implement an e-commerce. In an e-commerce, clear and transparent information is as charming as a beautiful image.