Trade show booths / staging

Volevatch® booth- Salone del Mobile Milano

Trade show booths / staging

Concept, display design and staging management.

Do we all have some voyeur in us?

Salone del mobile Milano

Only if there's intimacy can there be voyeurism and vice versa.
The concept for the Volevatch Booth was based on this assumption. We played with a bit of irony on the creation of an intimate, personal space like the bathroom, with prestigious objects by Volevatch.
Exhibition booth by
Exhibition booth concept
The exhibition space was divided into two areas, only one of them being fully accessible to the public, while the other could only be peeked at from the outside.

A view through the silhouette of a porthole acting as a macroscopic keyhole.
Exhibition booth solutions
Trade fair

During the exhibition, the concept was proposed again with the projection of a video, specially created with archive footage.
Event / exhibition booth management - abc studi

The steam coming from the bathroom that could only be viewed from the outside attracts curious visitors, inducing them to take a peek inside. Here, two actors play out a violated intimacy with just one rule: no dialogue with visitors or else the voyeur effect would vanish.
Volevatch booth
Trade fair
Design and concept
Salone del mobile

Volevatch booth - salone del mobile Milano

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Via Ponte Florio 70.d
37141 Verona - Italy
Tel. 045.8868129

Abc...Studi Srl - P.IVA e C.F. 02900270238 Reg.Imp VR 733/1999 R.E.A. Verona 293187
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